Lunds & Byerly’s combined their private label products to launch a combined master brand for their private label products.
Worked with the Creative Director to execute the packaging concept across all of the private label products offered. Worked with the client and vendors to ensure the packaging was accurate and executed perfectly.
Audience:
Consumer
Consumer
Role:
Design execution of labels across the entire product line
Art direction of photo shoots for label art
Work with vendors, US and global, to create labels to be produced at their facilities
Design execution of labels across the entire product line
Art direction of photo shoots for label art
Work with vendors, US and global, to create labels to be produced at their facilities
